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Shoppercentric
Jan 29, 20241 min read
Touchstone Shoppercentric promotes 4 after record year!
UK Based research consultancy Touchstone Shoppercentric announced 4 promotions within its team this week, following a record year. Dr...
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Jamie Rayner
Jun 15, 20234 min read
CONTEXT REIGNS SUPREME
When Shoppercentric was set up in 2004 the role of shopper insight was still in its infancy, emerging from the discipline of category...
51 views
Shoppercentric
Dec 15, 20224 min read
Food banks and how data analytics is optimising the food supply chain, locally and internationally
Against the cost-of-living crisis, rising energy and food costs, demand for emergency food at UK food banks is forecast to substantially...
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Shoppercentric
Nov 24, 20225 min read
Out of Sight, Out of Mind?
Be it Covid, climate or cost of living, the world is in crisis. The UK Government Autumn statement last week forecast a third of the...
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Shoppercentric
Oct 18, 20225 min read
The Shopper You Need to Know Better
The London Marathon is always inspiring. Sitting on a comfortable sofa watching people from all walks of life tackling the 26.2 miles...
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Shoppercentric
Oct 12, 20224 min read
Can we break 4000 year-old shopping habits?
They say old habits die hard but to break ones that have been knocking around for 4000 years sounds just that little bit harder. Imagine...
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Shoppercentric
Aug 11, 20223 min read
Fakeaways: a fad or here to stay?
Fakeaways, the art of recreating your favourite restaurant or takeaway dishes in the comfort of your own home, have soared in popularity...
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Shoppercentric
Jul 29, 20223 min read
Anxious younger shoppers too overwhelmed to fight climate change?
We haven’t heard that much from Greta in a while. No doubt she’s taking a well-earned break from the media eye. Judging by our recent...
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Shoppercentric
May 16, 20222 min read
Changes To Our Working Week to Boost The Shoppercentric Experience For Clients & Staff
Our obsession is to provide a top-class customer experience. This starts with our team: how they feel about their role, the work they do...
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Shoppercentric
May 7, 20213 min read
Sorting the Almond from the Oat - a personal reflection
The rise of plant based dairy alternatives in the last few years has been phenomenal and from my point of view truly surprising. Having...
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Shoppercentric
Apr 12, 20213 min read
Quick and Cheap Concept Testing? – Don’t fall into the trap.
Successful New Product Development is key for all business, now more so than ever, with increasingly competitive marketplaces, highly...
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Marie Screene
Mar 31, 20212 min read
"You are not as interesting as you think"
I read a thought-provoking article recently, an edited version of Campaign's interview: with Byron Sharp, that reflected on his point of...
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Shoppercentric
Mar 15, 20212 min read
Growth Continues: Touchstone Shoppercentric expands team.
London, UK – 15th March 2021 – Brand, NPD, Category and Shopper consultancy Touchstone Shoppercentric has expanded its team with the...
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Shoppercentric
Jan 26, 20212 min read
Touchstone Shoppercentric expands team to meet their increasing demand for brand research.
London, UK – 25th January 2021 – Brand, NPD, Category and Shopper consultancy practice Touchstone Shoppercentric has expanded its team...
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Shoppercentric
Mar 19, 20201 min read
Coronavirus and the impact on the retail industry - BBC Radio - 18th March 2020
On the morning of March 18th 2020...
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Jamie Rayner
Mar 17, 20203 min read
Novel Becoming Normal – why we think prudence will prevail over panic
Since Shoppercentric was founded in 2004...
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Danielle Pinnington
Nov 28, 20192 min read
Sustainability - What next?
As we’ve said at various points in our previous blogs, consumers/shoppers need help to turn their desire to be environmentally friendly...
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Shoppercentric
Nov 21, 20193 min read
An expert view on sustainability
We asked sustainability consultant Sophie Mather to give us an industry perspective...
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Sarah Banks
Nov 14, 20193 min read
Connecting Emotionally with Shoppers through Packaging
Packaging is in the spotlight like never before – mostly for the wrong reasons...
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Jamie Rayner
Oct 31, 20192 min read
Is anyone on the right track?
Understandably there is a lot of pressure on food producers, brand manufacturers and retailers to ‘up’ their sustainability credentials...
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